New Mover Spending Statistics

NEW MOVER SPENDING STATISTICS

Approximately 20% of US Households relocate every year.
Products, services and professionals new movers purchase or order within first 6 months of relocating.

About New Movers & Their Needs

Leisure Time Hobbies & Interests
64% Dine Out 1-4 times per week
89% Make donations to various organizations
82% Have office equipment in their homes
63% Own pets
51% Home buyers have home internet access
47% Gardening
47% Cooking
45% Fitness/Exercise
42% Crafts

Adult Use of Internet
91% E-mail
64% Movies
63% Reading
58% Research
57% Music
51% Travel Information
46% News/Weather/Sports
29% Golfing
23% Sewing/Needlepoint

Building Local Businessess... One New Resident At A Time!

Services

54% Auto Repair
18% Carpenter
25% Carpet Cleaner
13% Cleaning Service
71% Cable TV
26% Electrician
16% Exterminator
55% Hair/Beauty
28% Landscape/Lawn
19% Painter/Paper Hanger
32% Pet Grooming/Boarding
25% Plumber
48% Trash Removal
18% Travel Agent
10% TV Satellite

Professionals

25% Accountant
19% Attorney
70% Dentist
53% Insurance
59% Family Doctor
9% Financial Services
40% OB/GYN
41% Optical Services
45% Pediatrician
55% Vet

Merchants

69% Apparel/Shoes
49% Auto Parts
18% Automotive Vehicle
45% Bakery
69% Bank
65% Bath/Linen
45% Book Store
46% Camera/Photo Proc.
56% Card/Candy/Gift
57% Car Wash
33% Child Care
62% Convenience Store
19% College/Adult Edu.
78% Department Store
66% Dry Cleaner/ Laund.
36% Florist
68% Furniture
2% Garden Center
76% Hardware
19% Health Club
35% Lighting
59% Lumber/Bldg Supl.
83% Major Appl./Elec.
34% Mattress/Bed
57% Paint/Wallpaper
78% Pet Supplies
69% Pharmacy
29% Picture Framing
85% Supermkt./Grocery
29% Sporting Goods
30% Tires
54% Video Store
57% Window Treatments

Home Improvement

84% of Home Buyers Plan a Major Home Improvement

32% Bath/Kit. Remodel
26% Deck/Porch
24% Fencing
39% Flr/Carpets/Tile
17% Heating/Air Cond.
9% Home Additions
11% In-ground Sprinklers
27% New Wind./Doors
20% Roof/Siding/Insul.
16% Security./Alarm Syst.
55% Shrub/Bush/Trees
8% Swimming Pool

Compiling The New Resident Database

We combine names from sources such as:

USPS National Change of Address (NCOA)
County Courthouse Warranty Deeds
Credit Reporting Agencies
Magazine Subscription Address Changes
Utility Hook-Ups
And Many More

We take the mystery out of prospecting by compiling the freshest, most robust, nationwide database of New Movers.

We precisely mine, clean and then blend all of the diverse data types on a weekly basis, creating the foundation for a unique
database solution.

Our data goes through an extensive hygiene process that standardizes names and addresses, eliminates business moves
and validates the actual move date.

How stringent is the compilation process?
Roughly 50% of the names and addresses provided to us fail to meet the minimum requirements to be recognized as a Town Hall Guidebook recognized New Resident.

Data Hygiene & Address Standardization

100% DPV Certified
Old Transactions Eliminated
Transaction Data Validated
Business Movers Deleted
Proprietary Merge Purge Process
Remove Non-Movers